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The Franklin Factor
The Franklin Team has helped thousands of families navigate the Houston housing market — now we’re pulling back the curtain to share what we’ve learned. Whether you're in the business, buying, selling, or just real estate curious — you're in the right place. The Franklin Factor Podcast is your go-to resource for smart, honest conversations about the ins and outs of residential real estate, directly from Houston’s top-producing real estate team.
🔍 What You’ll Hear:
- Real stories from the field — wins, challenges, and everything in between
- Expert insights from the agents and pros behind The Franklin Team
- Tips for buyers, sellers, and investors in today’s ever-changing market
- Updates on new home construction, market trends, and neighborhood spotlights
- Behind-the-scenes perspectives on what makes our team tick
The Franklin Factor
Building the Franklin Team: Core Values and Culture
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Season 3 of the Franklin Factor Podcast is back, bringing the conversation back to a key idea from Season 1—building a team based on culture, not just production or splits. In this episode, the hosts explain how the Franklin Team defines and hires for culture using four core values developed through the EOS process:
- Driven – Self-motivated and always improving
- Team Player – Collaborative and supportive
- Integrity – Doing what’s right for clients and protecting the team’s reputation
- Extreme Ownership – Taking responsibility and learning from mistakes
Hosts, Sarah Savard and Carrie Bond also share plans to add a fifth value: Customer Experience, focused on building relationships and creating clients for life, not just transactions.
What We Discuss:
00:00 - 00:49 Season Three Kickoff & Recruiting Beyond Splits
00:51 - 04:35 Building the Franklin Team Core Values
04:36 - 05:55 Core Value: Driven
05:56 - 08:38 Core Value: Team Player
08:39 - 11:04 Core Value: Integrity
11:05 - 12:23 Core Value: Extreme Ownership
12:24 - 13:04 Team Support, Mentorship & Resources
13:05 - 14:31 The Fifth Value: Customer Experience
14:32 - 15:36 Why Core Values Matter
15:37 - 18:05 Joining the Franklin Team & Ideal Agent Traits
18:06 - 19:27 Building a Long-Term Career with the Team
19:28 - 22:41 What Surprises New Agents About the Team
22:42 - 23:13 Final Invitation & Thanks
Guest Information:
Sarah Savard, Host and Co-Owner – The Franklin Team
Carrie Bond, Guest and President - The Franklin Team
Links and Resources:
📅 Book a Session - Agents can sign up to come to a free and open informational session to learn more about opportunities with The Franklin Team
Next Steps:
🔔 Subscribe: Hit the subscribe button to stay updated with our latest episodes.
⭐ Leave a Review: Share your thoughts and feedback.
📲 Follow Us: Connect with us on social media.
📞 Have a question for the show? Call 281.347.2200 Weekdays from 8-5pm CT or click here!
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